Where do you start?

1. Consultation
- Phone consultation to discuss your internet marketing needs and establish goals.
- Discuss options for improving search engine optimization, sponsored advertising, and/or website design.

2. Analysis
Keyword Research & Report
- Develop a list of the most important words relating to your business
- Conduct further research to develop missed opportunities

Competition Analysis
- Examine top competitors’ websites
- Look at keywords currently optimized for by the competition
- Determine your competitors' PPC budget and keyword bid levels
- Determine top performing keywords for your industry

Website Analysis
- Audit of structure including navigation and site architecture
- Analysis of brand experience through design
- Examine content and copy including meta tags, descriptions and headers

3. Creation and Implementation of Action Plan
- Keyword Optimization – finalize and implement list of optimal keywords
- Page Optimization – improve site architecture, page titles, internal linking and content
- Link Optimization – create blogs, articles, web directories, and social media
- PPC Account – set up account, enter keywords, create ads, set bids
- Web Analytics – determine starting point, set goals for improvement, monitor results.

4. Monitoring Results Weekly and Monthly
- Implement Google Analytics on your website
- Track results and develop progress reports
- Determine traffic and page ranking increases, make changes as needed